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Sunday, July 29, 2012

Nostalgic 1960s Photos

de bene esse: literally, of well-being, morally acceptable but subject to future validation or exception

The ground-breaking Kodak Colorama campaign, which ran from 1950-1990, depicted a wholesome, family-orientated, idyllic version of American life.

And the hugely successful advertising campaign found an incredible home in New York City’s Grand Central Terminal, where the panoramic images hung in the main concourse.

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Idyllic: A group of glossy teens pose in Monterey Peninsula, California, for this 1968 Kodak Colorama image

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Keep smiling: This 1968 photo of grinning waterskiers in Florida's Cypress Gardens is one of the chosen images going back on display at New York's Grand Central Terminal
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Road trip: Kodak promoted the 18-foot high, 60-foot wide images as the largest photographs in the world. This photogenic family were snapped somewhere in Texas in 1968

For four decades, the 18-foot high, 60-foot wide images – billed as ‘the world’s largest photographs’ – hung in the terminal and were changed out every three weeks for new images.
A total of 565 Colorama images were displayed in the iconic New York building with hundreds of commuters and travellers streaming past the photos every day.
Now, for the first time, the Coloramas are returning to Grand Central – albeit in more manageable sizes.
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Family vacations: Kodak's Colorama campaign, which ran for forty years, depicted a family-orientated, idyllic picture of American life - this panorama is of Yosemite, California

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Nostalgic: Prints of the original images displayed at Grand Central Terminal between 1950 and 1990 will be back on display in the iconic building for the first time in more than twenty years - this image shows family days-out at the San Diego Zoo

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Golden days: These 1960s photos came at both Kodak's and the advertising industry's heyday - this 1976 photo was taken in Florida's Ft. Lauderdale


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